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Pricing analysis
Markup Calculator
Compare cost and selling price to calculate profit, markup on cost, and margin on revenue.
Business inputs
Adjust the values to model your scenario.
Business result
Performance breakdown
₹
Your breakdown will appear here
Enter your business figures and calculate to view the result.
Formula
How it is calculated
Markup = (Selling Price − Cost Price) ÷ Cost Price × 100
Results are estimates based on the figures entered and may exclude taxes, fees, accounting adjustments, or employment rules not shown.
Frequently asked questions
What is markup?
Markup is profit expressed as a percentage of cost price.
How is markup different from margin?
Markup divides profit by cost, while margin divides profit by selling price.
Can markup be negative?
Yes. Selling below cost produces a negative markup and represents a loss.